As if there wasn’t enough debate (and yes, confusion) about the benefit of organic vs. non-organic milk, now “natural” milk is being introduced on grocery store shelves.
I’ve never wavered in my preference for organic milk. It is higher quality; contains more nutrients; does NOT contain high residues of pesticides, herbicides, antibiotics or hormones; and it comes from cows that have an overall better quality of life and receive organic feed.
Now enter: natural milk. What this essentially means is that the milk cannot contain artificial ingredients and additives like sweeteners, colors, flavors, preservatives or high fructose corn syrup, but it CANNOT make any of the claims of organic milk or the absence of all the harmful residues.
The pricing for natural milk will be somewhere between organic and non-organic. And with organic milk being high priced in comparison, some shoppers may be misled into believing that they’re buying a product that is less expensive than organic but getting all the benefits of organic milk. This simply isn’t true. The difference is simply in the processing after it comes from the cow, not in the quality of the milk itself.
There is already so much confusion about organic milk and its beneficial qualities, and now natural milk will serve only to create more confusion. But be advised that natural milk is not better than organic milk (despite how it sounds), and giving a product the term “natural” is not regulated like the use of the term “organic”.
Just like non-organic milk, natural milk is like a box of chocolates… “you never know what you’re gonna get!”